Founder and CEO of Point Road Group
Today, I’m joined by Alyssa Gelbard, Founder and CEO of Point Road Group, a woman-owned, women-led firm specializing in employee and executive branding to help businesses grow through their people. Alyssa and her team work with CEOs, leadership teams, and boards to align brand strategy with business goals, building credibility and driving results.
What makes Alyssa a must for the show is her expertise in leveraging employee branding to drive sustainable growth. She’s here to share actionable insights on how businesses can enhance credibility, create opportunities, and drive revenue while avoiding common pitfalls in the process.
In this episode, we’ll dive into her strategies for helping small and mid-sized businesses unlock their full potential. Let’s get started!